Joshua Hoering

View Original

The Edith Farnsworth House

Overview

In the spring of 2022, I audited the Edith Farnsworth House for opportunities to integrate wayfinding and an integrated branding system into the historic site.

Contents of Deliverables

  1. Interviews for Functional Audit & Analysis

  2. Audience Paths

  3. Visual Tour

  4. Breadcrumb Path

  5. Analysis of Existing Brand

  6. Analysis of Existing Site Spatial Character

  7. Mood Experience

  8. Conceptual Direction

  9. Visual Tour & Location Plan

  10. Field Testing & Prototype Planning

  11. Integrated Branding System

  12. Renderings & Prototype

Excerpts from Deliverables